PageLaunch

PT websites. From £120.

Built for gym-based, mobile and online coaches. Booking links, package pricing tables, social proof. Fast, modern, fairly priced.

Gym-based vs online PT — different sites entirely

A gym-based PT in Horsham trying to fill 1:1 slots needs different things to an online coach selling 12-week programmes globally. We build either, but we don't pretend they're the same brief.

Gym-based: location, hours, intro session offer, before/afters, reviews. Online: programme tiers, transformation case studies, application form, payment integration. We'll guide you through which model your site should reflect.

Booking integrations

For 1:1 PT we integrate Calendly, Acuity or PT Distinction. Customers book a free intro slot directly from the homepage. No back-and-forth WhatsApps to find a time.

For online coaching we either embed a Stripe checkout for fixed-price programmes, or build an "apply now" form for higher-ticket coaching where you screen clients first.

Programme & package pricing tables

A clear three-tier price table converts. We build it with the middle tier highlighted ("most popular"), feature comparisons, and a clear next step under each. No PDF brochures, no hidden pricing.

For higher-ticket "premium" packages we leave price off and use a discovery call CTA instead — that's standard practice and we'll advise on which approach fits your offer.

Social proof and transformations

Before/after photos, written testimonials and short video clips. We pull Google and Trustpilot reviews live where you have them. For online coaches, a dedicated case studies page outpulls a "testimonials" tab every time.

Honest, fixed prices

One-off build cost, then a small monthly hosting fee. No retainers.

Starter

£120 one-off

One-page site. Hosting from £4.99/mo.

  • Single page, mobile-first
  • Contact form
  • Google Maps embed
  • Local SEO basics
See Details

Scale

£480 one-off

Up to 10 pages. Hosting from £29.99/mo.

  • Up to 10 pages
  • Blog setup
  • Booking integration
  • Priority support
See Details

Instagram integration

Same setup as our salon sites — a live grid of your latest posts pulled via the official Graph API. Fast, automatic, no plugin maintenance. Critical if you market on Instagram, which most PTs do.

SEO for "PT near me"

For gym-based PT, local SEO is the whole game. We build town-specific pages with unique content, embed a Maps location for the gym, and add the right schema for a HealthAndBeautyBusiness.

For online PT, the SEO play is content-led — blog posts, programme pages with target keywords, transformation case studies. That's what the Scale (£480) plan is built for.

Pricing

Starter (one-pager with booking link): £120 + £4.99/mo. Growth (up to 5 pages, packages, booking, reviews): £240 + £9.99/mo. Scale (with blog and case studies): £480 + £29.99/mo. See pricing page.

Also relevant: beautician websites and salon websites.

Common questions

Yes — we link out cleanly with deep links so clients land in the right place.

For 1:1 in-person PT, yes — clear tiers convert. For premium online coaching, an application form with a discovery call usually works better.

Yes if scoped right. The homepage needs to clearly route both audiences. We build that on the Growth plan.

Yes — Stripe integration is included on Growth and Scale plans for fixed-price programmes.

Five to seven working days for a Growth build.

Ready for a website that does the job?

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Web design across Sussex and Surrey

Based in Sussex, serving small businesses UK-wide.